Kobi Bar
CEO and Co-founder

Mr. Kobi Bar, a veteran of the Graphics Industry, co-founded Scodix Ltd. in 2007 and holds the position of CEO at Scodix. Prior to founding Scodix, Kobi was the R&D Electronic Department Manager at DIP Tech, the leading supplier of inkjet digital printing systems for the glass industry. Kobi also held the position of Electronic Engineer at NUR Macroprinters Ltd., a manufacturer of super wide format digital printers and inks, for over five years. Kobi holds a B.Sc. in Engineering from the University of Coventry, UK. With his innovative vision, Kobi plans to transform the printing world with the new Scodix DigitalEnhancement™ press technology.



Eli Grinberg
CTO and Co-founder

Mr. Eli Grinberg has worked since 1997 in the Graphic Arts industry. In 2007, Eli co-founded Scodix Ltd. where he holds the position of CTO and manages all R&D and Intellectual Property activities. Prior to founding Scodix, Eli held the position of R&D Engineer at Objet Geometries, the innovation leader in 3D printing, from 2005 until 2007. Prior to this appointment, Eli served as Mechanical Engineer at HP Indigo and NUR Macroprinters Ltd., a manufacturer of super wide format digital printers and inks that was successfully sold to HP. From 1997 until 2000 Eli held the position of Mechanical Designer at Scitex which was sold to Kodak. Eli holds a B.Sc. in Mechanical Engineering from the University of Tel Aviv.


Yaron Hermeche

Mr. Yaron Hermeche has more than 20 years of financial management experience in high-tech and multinational corporations. In his last position, Yaron served as CFO at Extricom from 2008. Prior to this role, Yaron was CFO of Objet from 2005-2008 during which the company revenues grew from $17M to $75M. Yaron also worked for several high-tech companies and for five years as corporate Treasurer and subsidiary CFO for Makteshim Agan Industries. Yaron brings with him comprehensive experience in all aspects of finance and business management. Yaron holds a BA in Economy & Accounting from Ben-Gurion University in Beer-Sheva.

Udi Bloch
COO, VP Operations

Mr. Udi Bloch has 13 years of experience in the printing industry as a manager at HP Indigo, where he served for 10 years as an engineering section manager and three years as a service manager. During those years Udi acquired vast experience in working and managing operations & service within very large, complex global and multinational organizations. Udi studied Mechanical Engineering, Systems Analysis, and Business Development.



Ziki Kuly
VP Customers B.D.

Mr. Ziki Kuly has vast experience in the advertising and Graphic Arts industry. Ziki was part of Shalmor Avnon Amichay, the leading Israeli advertising agency, and later joined Scitex Vision headquarters in Israel. In 2004, Ziki was appointed as the Scitex Vision NA Marketing Manager, when he moved with his family to Atlanta, GA. In 2005, HP acquired Scitex Vision, and Ziki later became the group GM in the US leading all its activities in NA.




Dror Danai
EVP Global Sales and Business Development

Mr. Danai has more than 17 years of worldwide sales, marketing and Business Development experience in launching first product lines, establishing distribution channels and leading the effort in building annual sales revenue from scratch to over $100 million.
Mr. Danai has been leading the Scodix global sales and business since 2010. Prior to joining Scodix, Dror worked for a decade at Objet Geometries from its early days and until it became one of the world leaders in the 3-D Prototyping Industry (recently merged with Stratasys in an evaluation of over $1.5Bn). Dror served ten (10) years in the management team in a variety of responsibilities including, VP Business Development, General Manager Objet Asia, General Manager Objet Europe and General Manager Emerging Markets. Earlier Dror worked for Scitex Corporation as a Product Marketing Manager and led the line of Computer To Plate (CTP) devices from the early stage to the point of selling over $200M. A few years later Dror was promoted to the position of Scitex Europe Indirect Channel Director where he was responsible for sales of over 120M Euros. Dror holds a B.Sc. Industrial Engineering (Magna Cum Laude) and MBA (magna cum laude) from Recanati Business School of Tel Aviv University.

Menachem Buchsbaum
VP Customer Services

Mr. Menachem Buchsbaum joined Scodix in August 2011, bringing with him more than 15 years of experience in international sales and professional services in the printing and ink jet industries. Menachem, who specializes in establishing international service organizations, held his last position at Printar Inc. (acquired by Camtek), where he was VP customer service. Previously he served as director of customer services at Verint Systems, General Manager at SuperCom Smart Cards, European General Manager for Karat Digital Press and Europe Input / Output Devices Service Manager for Scitex. Menachem holds a BSc in Mechanical Engineering from Fairleigh Dickinson University in New Jersey and an MSc in Engineering from Columbia University in New York (Cum Laude).


Ron Scherf

Mr. Ron Scherf has over 12 years of experience in the Graphic Arts industry. He worked in various engineering, R&D and program management positions at Scitex Vision for 10 years, staying on when it was acquired by HP to become HP Scitex. Ron also worked 2 years as a Program Manager at Better Place in the Battery Switch Station group. Ron studied his B.Sc. in Mechanical Engineering at the University of Tel Aviv, and holds an MBA from the Inter Disciplinary Center (IDC), Herzlia, Israel.


Amit Shvartz
VP Marketing

Mr. Amit Shvartz has over 18 years of experience in Executive Marketing Management. Prior to joining the Scodix team, Amit was the VP of Marketing of Extricom, a privately held firm specializing in enterprise wireless LAN. Before assuming his position at Extricom, Mr. Shvartz was Corporate VP of Marketing at Objet Geometrics. Over a 10-year period beginning in 1995 with well-known industry trailblazers Scitex and Creo, he held strategic executive-level positions. He draws upon a hugely successful international B2B and B2C sales and marketing career, with a proven track record in distribution, strategic business development, products planning, marketing, and branding.



Board Members

The following members serve on the Scodix board of directors in addition to Kobi Bar and Eli Grinberg (the founders).

Shlomo Shamir
Chairman of the Board

Dr. Shamir serves as the Chairman of the Board of Scodix. Before joining the board of Scodix, Dr. Shamir served as the president of Aeronautics Ltd., and prior to that he served as the president and CEO of NICE Systems Ltd.  During his tenure at NICE Systems, the company grew from a $120m business to over $600m, and from a $300m to $2.4b market cap, doing business globally with 80% of Fortune 100 companies as customers.
Prior to being with NICE, Dr. Shamir served as Scitex America’s and later CreoScitex America’s President and CEO, both market leaders in the pre-press and digital printing industries. He holds a B.Sc. degree in Physics from the Technion in Israel and M.Sc. and PhD degrees in Engineering Economic Systems from Stanford University, Palo Alto, California. He brings with him vast experience in all aspects of building, managing and bringing to global leadership hi-tech companies in the printing, communications and other industries.  He currently serves on the board of various public and privately held companies.

Dov Ofer
Vice Chairman of the Board

Mr. Dov Ofer serves as the Vice Chairman of the Board of Scodix. Mr. Ofer served as the Chief Executive Officer of Lumenis Ltd. since April 2007. Mr. Ofer served as the President and Chief Executive Officer of Aprion Digital Ltd. since January 2003. Mr. Ofer served as President and Chief Executive Officer of HP Scitex (Also known as Scitex Vision Ltd.), a subsidiary of Scailex Corp., Ltd. since January 2002 and served as its Vice President and General Manager. Mr. Ofer served as Scitex Vision’s Executive Vice President of Sales, Marketing and Business Development from 1999 to January 2002. Mr. Ofer served as Managing Director of Matan Digital Printing, a company whose super-wide format technology and operations were acquired by Scitex Vision in 1998. Mr. Ofer holds a Bachelors Degree in Economics from the Hebrew University of Jerusalem, Israel and an MBA Degree from University of California – Berkeley.

Glen Schwaber
Director / Israel Cleantech Ventures

Glen Schwaber is a founding partner of Israel Cleantech Ventures (ICV), the premier venture capital fund dedicated to investing in Israel’s emerging clean technology companies. Glen is a veteran venture capitalist, bringing with him 17 years experience in Israeli technology finance. His investment interests are focused on power electronics, lighting, energy storage and industrial efficiency.
Prior to joining ICV, Glen was a partner at Jerusalem Venture Partners (JVP), one of Israel’s largest and most successful venture capital funds. He also helped establish JVP Studio, a seed stage incubator investment vehicle, which is today home to exceptional seed stage companies focusing on software and media.
Glen holds a Masters in Public Policy from the Kennedy School of Government at Harvard University and a B.A. from Harvard College.

Shmil Levy
Director / Partner Sequoia Capital Israel

Shmil works with Internet, mobile, and technology companies in Israel. Prior to joining Sequoia Capital in 2000, he was the President of Lucent Technologies Internetworking Systems Division. Shmil joined Lucent following Lucent’s acquisition of Lannet where he served as the President and CEO. Shmil joined Lannet as VP for R&D. Shmil also served as VP of Madge Networks. Before joining Lannet, Shmil held senior technical positions at IAI, Boeing and Astronautics in the area of Avionic Systems. Shmil has a BS in Electrical Engineering from the Ben-Gurion University.

Yoni Cheifetz
Director / Partner Lightspeed Venture Partners

Yoni leads Lightspeed’s investment activity in Israel. He has nine years of venture capital experience and sixteen years of operating experience. Prior to joining Lightspeed in 2006 , Yoni was a partner with Star Ventures, leading investments including: AeroScout (acquired by Stanley Black & Decker), Kabira (acquired by Tibco), Mercado (acquired by Omniture), Sandlinks, Sheer Networks (acquired by Cisco), and Teneros (acquired by Onging Operations). Previously, Yoni was a serial entrepreneur and investor for sixteen years in software companies, including: Demantra (acquired by Oracle), Agentics (acquired by Mercado), Earnix and Traiana (acquired by ICAP). Prior to his career as an entrepreneur, Yoni ran product management and business development for Click Software (CKSW). Yoni holds a BSc in Applied Mathematics from Tel-Aviv University and an MSc in Applied Mathematics and Computer Science from the Weizmann Institute of Science.

Itzik Parnafes
Director / Partner  Battery Ventures

At Battery, Itzik focuses on investments in Information Technology. He is currently on the boards of cVidya, GoEuro, Panaya and Scodix. Itzik is a board observer for ZeRTO, and led Battery’s investment in Delphix. Itzik was on the board of XtremIO prior to its acquisition by EMC. He also spent time working alongside the Battery investment team as an Entrepreneur in Residence in the firm’s Israel office. Before Battery, Itzik was a Partner with Stata Ventures, where he led investments in Provigent (acq: Broadcom), Comability (acq: Ruckus wireless), Sentrigo (acq: Symantec) and ZikBit.
Before venture investing, Itzik spent the majority of his career as an entrepreneur. He co-founded Kagoor Networks, a leader in Voice over IP technologies, and led it to a successful acquisition by Juniper Networks, its first acquisition of an Israeli company. Previously, Itzik led the R&D of Class Data Systems until it was acquired by Cisco Systems, the first of many acquisitions in Israel. Before joining the private sector, Itzik led a landmark infrastructure project in the Israeli Defense Forces (IDF) that won the prestigious Israel Defense Award. Itzik holds a BSc summa cum laude in CS and Math from the Technion – Institute of Technology.


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